Policy Overview

This Privacy Policy applies when you visit the MuscelBond website, create an account, place an order, submit a review, join a promotion, contact customer support, subscribe to communications or otherwise interact with MuscelBond online.

The terms “MuscelBond”, “we”, “us” and “our” refer to MuscelBond Nutrition.

By using our website or voluntarily submitting personal information, you acknowledge the practices explained in this Privacy Policy. Where consent is required, we will request it through an appropriate notice or choice mechanism.

Information We Collect

Identity and contact information

• Name.
• Email address.
• Telephone or WhatsApp number.
• Billing and delivery address.
• City, state, PIN code and country.
• Account username or customer identifier.

Order and transaction information

• Products ordered and quantity.
• Order value, discounts and coupon usage.
• Payment status and transaction reference.
• Delivery, cancellation, return and refund information.
• Invoices and order history.

Account and preference information

• Saved addresses and account preferences.
• Communication and marketing preferences.
• Wishlist, browsing and purchase interests.
• Product reviews, ratings and feedback.

Customer support records

• Emails, contact-form submissions and support messages.
• Call or chat details where recorded or retained.
• Order-related photographs or unboxing videos.
• Complaints, replacement requests and resolutions.

Technical and usage information

• Internet Protocol address.
• Browser, device and operating-system information.
• Pages viewed, links selected and time spent on the website.
• Approximate location derived from device or network data.
• Referral source and advertising identifiers.
• Cookie and analytics information.

Promotion and survey information

We may collect information you submit when participating in a survey, contest, giveaway, loyalty initiative, athlete programme or other promotional activity.

How We Collect Information

We may collect personal information:

• Directly from you when you submit it.
• When you create or update a MuscelBond account.
• When you place, cancel, return or track an order.
• When you contact customer support.
• Automatically through cookies, pixels, analytics tools and similar technologies.
• From payment providers, logistics partners and other service providers involved in completing your order.
• From social platforms when you interact with our official pages or campaigns, subject to the platform’s settings and policies.
• From authorised retailers or partners where permitted and necessary to provide support or verify a transaction.

How We Use Personal Information

We may use personal information to:

• Create and maintain your customer account.
• Process payments and confirm orders.
• Pack, ship, deliver and track purchases.
• Process cancellations, returns, refunds and replacements.
• Respond to product, order and support enquiries.
• Verify product authenticity, orders or customer identity.
• Detect and prevent fraud, abuse and unauthorised transactions.
• Personalise website content and product recommendations.
• Maintain wishlists, preferences and purchase history.
• Improve our website, products, service and customer experience.
• Analyse website performance and customer interactions.
• Administer surveys, competitions and promotional programmes.
• Send offers and marketing where permitted or consented to.
• Enforce our Terms and Conditions and other policies.
• Comply with accounting, taxation and legal obligations.
• Establish, exercise or defend legal claims.

Payments and Billing Information

Payments may be processed through independent banks, payment gateways, wallet providers, buy-now-pay-later providers or other authorised payment services.

Your full card number, CVV, UPI credentials or banking password should be entered only within the secure interface supplied by the relevant payment provider. MuscelBond may receive limited transaction information such as payment status, method, transaction reference, amount and billing details.

Cookies, Analytics and Advertising

Our website may use cookies, pixels, local storage and similar technologies to operate essential features, remember preferences, understand website activity, measure advertising and improve performance.

These technologies may be used for:

• Shopping-cart and checkout functionality.
• Account login and website security.
• Remembering language, region and customer preferences.
• Analytics and performance measurement.
• Fraud detection and service protection.
• Advertising measurement and audience creation.
• Showing more relevant MuscelBond advertisements.

You can manage certain cookies through your browser settings or an available website consent tool. Blocking essential cookies may prevent parts of the website from functioning correctly.

Third-party advertising platforms may process information in accordance with their own privacy policies and account settings.

Marketing Communications

Where you have requested, consented to or are otherwise eligible to receive marketing, we may contact you with product announcements, offers, coupons, educational content and campaign information by email, SMS, WhatsApp, telephone or digital advertising.

You may stop promotional communications by:

• Using the unsubscribe link included in an email.
• Following the opt-out instructions included in an SMS.
• Replying through the available WhatsApp opt-out method.
• Updating your account or cookie preferences where available.
• Emailing wecare@muscelbond.com .

Even after you opt out of marketing, we may continue to send necessary transactional or service messages relating to orders, payments, deliveries, returns, account security, policy updates or legal rights.

Sharing and Disclosure

We do not sell your personal information as an independent product. We may share information where reasonably necessary with:

• Payment gateways, banks and payment-service providers.
• Warehousing, packaging, courier and logistics partners.
• Website hosting, cloud and technical-service providers.
• Customer-support, email, SMS and WhatsApp service providers.
• Analytics, fraud-prevention and security providers.
• Advertising and social-media platforms.
• Professional advisers such as accountants, auditors and lawyers.
• Government bodies, regulators or law-enforcement authorities.
• Prospective buyers, investors or successors in connection with a genuine corporate transaction.

Service providers are expected to process information only for the relevant service and subject to appropriate contractual, operational or legal safeguards.

We may disclose information where required by applicable law, legal process, court order, government request, fraud investigation, protection of rights or enforcement of our agreements.

Data Retention

We retain personal information only for as long as reasonably needed for the purposes described in this Policy, including order fulfilment, customer service, fraud prevention, dispute resolution, legal compliance, taxation and accounting.

Retention periods may vary according to the type of information, relationship with the customer, legal requirements and the existence of a complaint, investigation or dispute.

When information is no longer reasonably required, we may delete, anonymise or securely restrict access to it, subject to backup and legal-retention requirements.

Information Security

We use reasonable administrative, organisational and technical safeguards designed to protect personal information against unauthorised access, alteration, disclosure, loss or misuse.

Measures may include:

• Encrypted website connections where supported.
• Access controls and authentication measures.
• Restricted access based on operational need.
• Security monitoring and system maintenance.
• Use of established payment and infrastructure providers.
• Backup, recovery and incident-response procedures.

No website, electronic transmission or storage system can be guaranteed completely secure. You are responsible for protecting your account password and should notify us promptly if you suspect unauthorised access.

Your Rights and Choices

Subject to applicable law and appropriate identity verification, you may request that we:

• Confirm whether we process personal information about you.
• Provide information about how your data is being used.
• Correct inaccurate or incomplete personal information.
• Update information that is no longer current.
• Delete eligible personal information.
• Withdraw consent for consent-based processing.
• Stop or limit promotional communications.
• Address a complaint concerning our data practices.

Some requests may be restricted where retaining or processing the information is necessary to complete a transaction, comply with law, prevent fraud, maintain security, resolve a dispute or establish legal rights.

To submit a privacy request, email wecare@muscelbond.com using the subject line “Privacy Request”.

We may request reasonable information to verify that the request relates to you or that you are authorised to act for the relevant person.

Children’s Privacy

The MuscelBond website and products are not directed to children under 18 years of age for independent purchase or account creation.

A person under 18 should use the website or place an order only with the involvement and consent of a parent or legal guardian.

If you believe a child has submitted personal information without appropriate parental or guardian involvement, contact us at wecare@muscelbond.com so that we can review the matter.

Third-Party Websites and Services

Our website may contain links to payment providers, courier tracking pages, social networks, marketplaces or other third-party websites.

This Privacy Policy does not govern independent websites or services operated by third parties. Review their privacy policies before submitting personal information.

Business Transfers

If MuscelBond undergoes a merger, investment, acquisition, restructuring, financing, asset sale or transfer of business, personal information may be disclosed or transferred as part of that transaction.

Any successor that receives personal information will be expected to handle it consistently with applicable law and the commitments described in the privacy notice applicable at that time.

Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our products, website, technology, service providers, operational practices or legal obligations.

The revised version will be published on this page with an updated revision date. Where a material change requires additional notice or consent, we will take reasonable steps to provide it.

We recommend reviewing this page periodically to remain informed about our current privacy practices.

Contact and Grievance Support

For questions, requests or complaints concerning this Privacy Policy or the handling of your personal information, contact:

Use the subject line “Privacy Request” or “Privacy Grievance” and include sufficient details for us to identify and review your request. Please do not send passwords, card details, CVV numbers, UPI PINs or one-time passwords.